High Times, the world’s leading source for daily cannabis news, weed information, and marijuana culture since 1974, is entering the retail arena.

The company will be opening two cannabis dispensaries in Los Angeles and Las Vegas.

These flagship dispensaries will carry a variety of High Times-branded merchandise alongside locally sourced cannabis products that have previously won awards at Cannabis Cup events.

The High Times Cannabis Cup is the world’s foremost cannabis festival.

“These Cannabis Cup winners are heroes,” said High Times CEO Stormy Simon to IPO Edge. “We will allow them to be recognized with a dedicated space in our new stores.”

“Having the second-mover advantage in this industry, combined with the present downturn in the cannabis capital markets, provides unique timing for High Times to help non-branded stores to differentiate themselves from the industry’s larger multi-state operators,” Adam Levin, Executive Chairman of parent company Hightimes Holdings, said. “I know I speak for the whole team when I say we’re extremely excited to add Paul to the Hightimes family.”

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