According to a “4/20 Cannabis Insights Poll,” a majority of Americans entered the state-legalized market in the last 12 months.
Jushi Holdings Inc., a vertically integrated, multi-state cannabis operator, released the results of its inaugural “4/20 Cannabis Insights Poll,” which surveyed 1,100 cannabis and non-cannabis consumers in the U.S., 21 years or older.
The national poll1 – conducted by the independent market-research provider Pollfish, commissioned by Jushi and overseen by Associate Professor at ArtCenter College of Design, Interaction Designer, Futurist and Jushi Experience Director Julian Scaff has revealed that more than half of cannabis consumers tried “legal cannabis” for the first time in the last 12 months.
In addition, the majority believe cannabis has an overall positive impact on society, economic growth and creation of high-quality local and national jobs.
The survey also examined the top consumer product and cannabis consumption trends emerging in the sector.
“The results of our inaugural “4/20 Cannabis Insights Poll” are clear, consumer confidence in cannabis is growing, as more Americans enter the state-legalized market and are exposed to the benefits of state legalization,” said Jim Cacioppo, Chief Executive Officer, Chairman and Founder of Jushi.
“With the majority of Americans now living in a state with a medical or adult-use program, misconceptions around cannabis are being shed. The latest data clearly shows more people are not only embracing cannabis in their own lives, but also seeing the value it brings to their communities. This poll shows views on the plant and legalization are trending in a positive direction, and we believe this trajectory will only strengthen in the coming years.”
